Mobile App Marketing
Pushing your mobile app to the fore of thousands of existing apps is nothing short of a challenge. IBEAM Solution will help you straight away to conquer the difficulty and expand your scope to your target audience through a suite of mobile app marketing services. Our mobile app marketing teams help run a pre-launch campaign and introduce the new app to promote the product through social media ads, user reviews and product demo videos in front of thousands of prospects. We provide clients around the globe with both the iPhone App Marketing and Android App Marketing Services.
Mobile App Marketing Strategy
Our teams develop a comprehensive marketing strategy for mobile applications that provides a step-by - step approach for launching, promoting and monetizing the app by detailing the competitive environment and the profiles & preferences of consumers and structuring business opportunities & challenges. We make sure the mobile app strategy is aligned with your business goals, thus helping you grow your mobile business.
Analysis and Market Research
We start by identifying your target user base, explore potential touch points between your app and the consumer and examine the competitive mobile app market. We also perform a comprehensive audit to test the mobile device, and recommend changes. We chalk out steps to be taken prior to launch based on the data gathered from device and market research and conceptualize a successful marketing strategy to support it.
Whether your mobile app is about health, fashion, entertainment , sports, or any other category, we can use proven mobile marketing techniques to help you promote it. Our marketing specialist team follows the marketing guidelines of the iPhone App Store as well as the Google Play Store to help developers create awareness across platforms, iOS and Android, about their products. Our marketing techniques for mobile apps include social media marketing, press releases, app reviews and app previews, as discussed below:-
Press releases are one of the most important steps toward creating an effective public relations strategy and presenting your message to the target audience. We have a team of professional copywriters who build to-the-point, pithy and reliable material for dissemination of press releases through publishing sites.
Social Media Marketing
With research showing that social networking sites are the most effective mobile device marketing tool for user experience, downloads & volume download, social media marketing can not be left out. Our dedicated social media marketing teams conduct a detailed review of your product to reach the user base through the appropriate social networks and use powerful content strategies to raise awareness of your product.
When your consumers are testing your mobile app, we will help you use strong , high-impact user reviews to engage them. Our copywriters department produces detailed reviews with all the necessary information and publishes them on hundreds of user review sites to boost increased mobile app traffic.
App Preview Videos
Although an picture can paint a thousand words, a video that shows the product in action will convince the user to take the next move – download and install the software. With attractive graphics, animations & transitions, interesting content and audio, we can create app demo videos, showcasing all of the app's features and conveying its use.